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Growth Architecture Audit

Overview

The Growth Architecture Audit is a fixed-scope service focused on reviewing the Client's existing conversion funnel structure and performance, including Shopify, Meta ad and Klaviyo email performance data. The purpose of this service is to gain clarity on how the business currently acquires and retains customers, identify growth bottlenecks or inefficiencies, and provide strategic direction and recommendations.

The Growth Architecture Audit is a fixed-scope service focused on reviewing the Client's existing conversion funnel structure and performance, including Shopify, Meta ad and Klaviyo email performance data. The purpose of this service is to gain clarity on how the business currently acquires and retains customers, identify growth bottlenecks or inefficiencies, and provide strategic direction and recommendations.

The Growth Architecture Audit supports informed decision-making and does not include implementation.

The Growth Architecture Audit supports informed decision-making and does not include implementation.

Scope of Work

The Growth Architecture Audit is analytical, strategic and advisory in nature. Unless explicitly agreed in writing, the Growth Architecture Audit does not include:

The Growth Architecture Audit is analytical, strategic and advisory in nature. Unless explicitly agreed in writing, the Growth Architecture Audit does not include:

  • Strategy or fix implementation

  • Tools or campaign setup

  • Creation of Standard Operating Procedures

  • Automation configuration

  • Ongoing support or execution

  • Strategy or fix implementation

  • Tools or campaign setup

  • Creation of Standard Operating Procedures

  • Automation configuration

  • Ongoing support or execution

Any work outside the scope of the Growth Architecture Audit requires a separate agreement.

Any work outside the scope of the Growth Architecture Audit requires a separate agreement.

Deliverables

The Growth Architecture Audit includes:

The Growth Architecture Audit includes:

  • A written summary of findings (PDF)

    • Shopify funnel performance

    • Meta ads performance

    • Klaviyo lifecycle email audit

    • Customer Journey analysis

    • Positioning and offer review

    • Growth bottlenecks

  • A detailed list of recommendations and action plan (PDF)

  • One live review or walkthrough call to explain findings and answer questions

  • A written summary of findings (PDF)

    • Shopify funnel performance

    • Meta ads performance

    • Klaviyo lifecycle email audit

    • Customer Journey analysis

    • Positioning and offer review

    • Growth bottlenecks

  • A detailed list of recommendations and action plan (PDF)

  • One live review or walkthrough call to explain findings and answer questions

Agency Responsibilities

We agree to:

We agree to:

  • Review all materials and information provided by the Client with reasonable care and professionalism

  • Provide recommendations based on experience, best practices, and performance data available at the time

  • Communicate clearly regarding scope, timelines, and next steps

  • Review all materials and information provided by the Client with reasonable care and professionalism

  • Provide recommendations based on experience, best practices, and performance data available at the time

  • Communicate clearly regarding scope, timelines, and next steps

Client Responsibilities

The Client agrees to:

The Client agrees to:

  • Provide accurate and complete information during onboarding

  • Grant access to relevant tools and documents

  • Respond to onboarding questions and follow-up requests within 3–5 business days

  • Provide accurate and complete information during onboarding

  • Grant access to relevant tools and documents

  • Respond to onboarding questions and follow-up requests within 3–5 business days

The 3–5 business day window is a preferred response time to keep things moving efficiently. Work won't be immediately cancelled over a delayed reply, but if the Client remains unresponsive for more than 14 consecutive days, the Agency reserves the right to close the Growth Architecture Audit project and deliver the final summary based on the information available at that time. Re-opening a closed project may incur an additional fee.

The 3–5 business day window is a preferred response time to keep things moving efficiently. Work won't be immediately cancelled over a delayed reply, but if the Client remains unresponsive for more than 14 consecutive days, the Agency reserves the right to close the Growth Architecture Audit project and deliver the final summary based on the information available at that time. Re-opening a closed project may incur an additional fee.

Timeline

The Growth Architecture Audit begins on the date onboarding materials are sent to the Client. The process typically takes 2-3 weeks from the start of onboarding and concludes with the final review / clarity call, which marks formal completion of the service.

The Growth Architecture Audit begins on the date onboarding materials are sent to the Client. The process typically takes 2-3 weeks from the start of onboarding and concludes with the final review / clarity call, which marks formal completion of the service.

Timelines are estimates and may vary based on:

Timelines are estimates and may vary based on:

  • Client responsiveness

  • Data complexity across the tech stack

  • Scheduling availability

  • Unforeseen circumstances or force majeure

  • Client responsiveness

  • Data complexity across the tech stack

  • Scheduling availability

  • Unforeseen circumstances or force majeure

Timelines are not guaranteed.

Timelines are not guaranteed.

Payment & Refund Policy

Full payment is required to book the Audit.

Full payment is required to book the Audit.

Payments are fully refundable within 24 hours of purchase, provided work has not begun.

Payments are fully refundable within 24 hours of purchase, provided work has not begun.

After 24 hours:

After 24 hours:

If onboarding has not been completed and no work has begun, a partial refund of up to 50% may be issued at the Agency's discretion.

If onboarding has not been completed and no work has begun, a partial refund of up to 50% may be issued at the Agency's discretion.

Once work has begun:

Once work has begun:

Payments are non-refundable.

Payments are non-refundable.

In the event of a chargeback or payment dispute initiated by the Client after work has commenced, the Agency reserves the right to withhold all deliverables until the matter is resolved.

In the event of a chargeback or payment dispute initiated by the Client after work has commenced, the Agency reserves the right to withhold all deliverables until the matter is resolved.

Intellectual Property, Marketing & Confidentiality

All strategic recommendations, documents, and materials delivered in the Growth Architecture Audit are created for the Client's use. The Agency retains the right to use the Client's name, logo, general project descriptions, testimonials, and anonymized learnings for marketing, portfolio, and case studies, unless the Client requests otherwise in writing.

All strategic recommendations, documents, and materials delivered in the Growth Architecture Audit are created for the Client's use. The Agency retains the right to use the Client's name, logo, general project descriptions, testimonials, and anonymized learnings for marketing, portfolio, and case studies, unless the Client requests otherwise in writing.

Sensitive internal data remains strictly confidential, including (but not limited to) client lists and contacts, financial records and pricing, proprietary processes or SOPs, internal communications, login credentials, and anything the Client marks as confidential. These confidentiality obligations apply to both parties and remain in effect indefinitely, surviving the end of the engagement. If the Client wishes to remain anonymous in any public materials, they may notify the Agency in writing at any time before the final Growth Architecture Audit delivery.

Sensitive internal data remains strictly confidential, including (but not limited to) client lists and contacts, financial records and pricing, proprietary processes or SOPs, internal communications, login credentials, and anything the Client marks as confidential. These confidentiality obligations apply to both parties and remain in effect indefinitely, surviving the end of the engagement. If the Client wishes to remain anonymous in any public materials, they may notify the Agency in writing at any time before the final Growth Architecture Audit delivery.

Exceptional Circumstances

If the service cannot be delivered due to Agency staff illness or force majeure, a prorated refund will be issued for any work not completed. In rare cases where expectations are found to be clearly misaligned prior to meaningful work being delivered, a partial refund (up to 25%) may be issued at the Agency’s discretion.

If the service cannot be delivered due to Agency staff illness or force majeure, a prorated refund will be issued for any work not completed. In rare cases where expectations are found to be clearly misaligned prior to meaningful work being delivered, a partial refund (up to 25%) may be issued at the Agency’s discretion.

Confidentiality, Data & AI Tools (GDPR)

All business information and system structures shared are strictly confidential and handled according to GDPR standards. We only collect the minimum data necessary to perform the service and will never share it with third parties. We use AI-assisted tools to support the delivery of this service, including organizing and summarizing information you share with us. Your data is processed confidentially, is not shared with third parties, and is not used to train AI models. By engaging our services, you consent to this use of AI tools as part of our workflow. If tool access is granted, it is the Client's responsibility to revoke it once the work is complete, though they may do so at any time.

All business information and system structures shared are strictly confidential and handled according to GDPR standards. We only collect the minimum data necessary to perform the service and will never share it with third parties. We use AI-assisted tools to support the delivery of this service, including organizing and summarizing information you share with us. Your data is processed confidentially, is not shared with third parties, and is not used to train AI models. By engaging our services, you consent to this use of AI tools as part of our workflow. If tool access is granted, it is the Client's responsibility to revoke it once the work is complete, though they may do so at any time.

Nature of Service & Liability

The Growth Architecture Audit is an advisory service focused on e-commerce marketing architecture, its operational effectiveness and channel and funnel performance (Shopify, Klaviyo and Meta). The Client is responsible for assessing fit, making implementation decisions, and all resulting business outcomes. No specific results are guaranteed. The Agency is not an executive decision-maker, business coach, or COO. To the maximum extent permitted by law, liability is limited to the amount paid for the Growth Architecture Audit.

The Growth Architecture Audit is an advisory service focused on e-commerce marketing architecture, its operational effectiveness and channel and funnel performance (Shopify, Klaviyo and Meta). The Client is responsible for assessing fit, making implementation decisions, and all resulting business outcomes. No specific results are guaranteed. The Agency is not an executive decision-maker, business coach, or COO. To the maximum extent permitted by law, liability is limited to the amount paid for the Growth Architecture Audit.

Implementation

Qualified Clients will be offered implementation, or the installation of our proprietary marketing system, the Responsible Growth Engine™. It requires a separate agreement. Completion of the Audit does not obligate either party to proceed to implementation, ensuring that a high standard of professional and operational alignment is maintained for any subsequent builds.

Qualified Clients will be offered implementation, or the installation of our proprietary marketing system, the Responsible Growth Engine™. It requires a separate agreement. Completion of the Audit does not obligate either party to proceed to implementation, ensuring that a high standard of professional and operational alignment is maintained for any subsequent builds.

Both the Agency and the Client reserve the right to decline moving forward into implementation for any reason. Completion of the Audit does not guarantee an offer to install the Responsible Growth Engine™, and installation services are governed by their own separate agreement and are not covered under these terms.

Both the Agency and the Client reserve the right to decline moving forward into implementation for any reason. Completion of the Audit does not guarantee an offer to install the Responsible Growth Engine™, and installation services are governed by their own separate agreement and are not covered under these terms.

Governing Law

These terms are governed by the laws of the United States. Any disputes will be handled under United States jurisdiction unless otherwise agreed in writing.

These terms are governed by the laws of the United States. Any disputes will be handled under United States jurisdiction unless otherwise agreed in writing.

Acceptance of Terms

By completing payment for the Audit, the Client agrees to these terms and conditions.

By completing payment for the Audit, the Client agrees to these terms and conditions.

Last Updated: June 16, 2026.